Email Marketing Skills for AI Agents
Email marketing skills cover the full owned-channel system: list and permission, lifecycle, copy, design, deliverability, and measurement. These skills help an AI agent handle tasks like checking who you may email and how they got there, drafting different messages for different relationship stages, writing subject lines and body copy, ensuring emails render correctly in hostile inboxes, improving deliverability, and tracking what the program produces. Use the ranked list to find a skill that matches your immediate need. Start with the sub-topic that reflects your biggest gap—whether that’s permission, lifecycle, copy, design, deliverability, or measurement. Read each skill’s description to confirm it addresses your specific task, then pick the one that fits your workflow. The list is ordered by observed search demand, with direct matches first and a cap on any single publisher.
7 to start with25 top options
Start with these.
Email marketing is a owned-channel system: list, offer, write, send, and measure — with permission as the scarce asset.
These are the closest matches for this work. Start with the first one and open it to install.
- Rank 01View Agent SkillDirect
emails
Email sequence design skill covering welcome, nurture, onboarding, re-engagement, and post-purchase flows with timing, subject lines, preview text, and one-email-one-job principles. It is built specifically for lifecycle email marketing.
69,852 · popularity - Rank 02View Agent SkillDirect
email-best-practices
Email best practices covering deliverability (SPF/DKIM/DMARC), email capture and double opt-in, compliance (CAN-SPAM/GDPR/CASL), transactional vs marketing, webhooks, retries, list management, and accessibility. It is built specifically for
7,859 · popularity - Rank 03View Agent SkillDirect
react-email
Build and send HTML emails with React components, covering welcome emails, password resets, notifications, order confirmations, newsletters, and transactional emails, plus an embeddable visual editor. It is built specifically for email temp
9,415 · popularity - Rank 04View Agent SkillDirect
Mailchimp Automation
Mailchimp automation skill covering campaign pipeline, audience segmentation, tags, welcome series, automations, A/B testing, and engagement/revenue reporting. It is built specifically for email marketing campaign execution on Mailchimp.
4,145 · popularity - Rank 05View Agent SkillDirect
email-marketing
Email marketing automation - campaign creation, sequence building, A/B testing, deliverability optimization, and analytics
4,543 · popularity - Rank 06View Agent SkillDirect
email-marketing-bible
NotableEmail marketing skill covering lifecycle and campaign copy, 19 industry playbooks.
- Rank 07View Agent SkillDirect
marketing-campaign
End-to-end multi-channel campaign orchestration covering positioning, landing page copy, email sequences, social posts, ad copy, and content calendars. It includes email sequence production as a core deliverable within a broader campaign.
5,165 · popularity
Explore 18 more Agent Skills
- Rank 09View Agent SkillPossible
content-creation
Marketing content creation across channels including blog, social, email newsletters, landing pages, press releases, and case studies, with channel-specific templates and SEO copy guidance. Email newsletter structure is one of several cover
4,749 · popularity - Rank 10View Agent SkillPossible
copywriting
Conversion copywriting skill for pages, headlines, CTAs, and value propositions, with principles on clarity, benefits, and specificity. It explicitly defers email copy to a separate emails skill.
218,410 · popularity - Rank 11View Agent SkillPossible
lead-magnets
Lead magnet strategy for email capture and lead generation, covering formats, buyer-stage matching, and distribution. It supports list growth feeding email programs but is not campaign execution.
104,835 · popularity - Rank 12View Agent SkillPossible
churn-prevention
SaaS churn prevention covering cancel flows, save offers, exit surveys, and dunning email sequences for failed payments. It touches lifecycle email but centers on retention flows, not campaigns.
112,722 · popularity - Rank 13View Agent SkillPossible
onboarding
Onboarding CRO skill for post-signup activation, first-run experience, and time-to-value, including drip emails as one component. It is activation-focused rather than email campaign work.
65,786 · popularity - Rank 14View Agent SkillPossible
popups
Popup and modal CRO skill covering email capture popups, exit intent, triggers, and copy structure. It supports list growth for email programs but is not campaign execution.
63,293 · popularity - Rank 15View Agent SkillPossible
sms
SMS/MMS marketing skill covering welcome flows, cart recovery, win-back, compliance (TCPA, 10DLC), and SMS-vs-email channel decisions. It is adjacent to email marketing but for the SMS channel.
57,016 · popularity - Rank 16View Agent SkillPossible
article-writing
Long-form article, guide, and newsletter writing skill with voice handling, structure guidance, and banned-pattern cleanup. It covers newsletter issues but is general content writing, not email campaign work.
11,090 · popularity - Rank 17View Agent SkillPossible
marketing-ideas
Library of 139 marketing ideas across channels including an email category (founder emails, onboarding sequences, win-back). It is a broad idea generator, not an email campaign execution skill.
138,590 · popularity - Rank 18View Agent SkillPossible
revops
Revenue operations skill covering lead lifecycle, MQL/SQL definitions, lead scoring, routing, and marketing-to-sales handoff. It touches list and lifecycle concepts but is not email campaign work.
105,843 · popularity - Rank 19View Agent SkillPossible
marketing-plan
Comprehensive 12-month marketing plan generator structured by AARRR, cross-referencing the marketing-ideas library and channel skills. It is a strategy orchestration layer, not email campaign execution.
59,596 · popularity - Rank 20View Agent SkillPossible
internal-comms
OfficialResources for writing internal communications such as company newsletters, status reports, FAQs, and leadership updates. It covers newsletter writing but for internal audiences, not marketing campaigns.
76,204 · popularity - Rank 21View Agent SkillPossible
cold-email
NotableWrite B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to my emails," or "how do I write a cold email." Covers subject lines, opening lines, body copy, CTAs, personalization, and multi-touch follow-up sequences. For warm/lifecycle email sequences, see emails.
109,195 · popularity - Rank 22View Agent SkillPossible
extension-email-marketing
Send personalised marketing emails to subscribers with an unsubscribe link.
24,905 · popularity - Rank 23View Agent SkillPossible
discernment-nudge
Official> After you give a substantive answer or draft that the user may act on — advice or recommendations, drafted artifacts such as goals, plans, pitches, proposals, or emails, estimates or projections, analysis or interpretation of data, factual claims they may rely on, or a multi-step argument — invoke this skill BEFORE finalizing your reply and then, if it applies, append 2-3 short follow-up questions, each tied to something specific in what you just produced, that help the user check key facts, probe the reasoning or assumptions, and notice missing context. Do this at most once per conversation. Skip it when the user asked a trivial how-to or simple lookup, wants a purely educational explanation, asked you only to format, convert, or assemble a file from content they provided, is writing code they will run, is doing creative writing or casual chat, or already asked you to double-check, cite, or review — the skill file explains these boundaries and the exact output format.
- Rank 24View Agent SkillPossible
lark-mail
Notable飞书邮箱：Use when user mentions 起草邮件、写邮件、草稿、发送/回复/转发邮件、查阅邮件、看邮件、搜索邮件、邮件文件夹、邮件标签、邮件联系人、监听新邮件、邮件收信规则等；use for mail/email intent only. Do not use for docs/sheets/calendar/auth setup/pure contact lookup/IM chat tasks.
748,139 · popularity - Rank 25View Agent SkillPossible
gws-gmail
NotableGmail: Send, read, and manage email.
79,059 · popularity - Rank 26View Agent SkillPossible
gws-gmail-send
NotableGmail: Send an email.
72,909 · popularity
What this topic covers
Each sub-topic groups Agent Skills for a specific situation.
- List & permission
- Who you may email, and how they got there.
- Lifecycle
- Different mail for different stages of the relationship.
- Copy
- The words in the box, including the subject that gets it opened.
- Design
- How it renders in a hostile inbox.
- Deliverability
- Whether it arrives at all.
- Measurement
- What the program is actually producing.
Frequently asked questions
- How is the ranked list ordered?
- The list is ranked by observed search demand. Direct matches appear first, and there is a cap on any single publisher.
- What does 'list & permission' cover in email marketing skills?
- It covers who you may email and how they got there. Permission is the scarce asset in an owned-channel system.
- Can a skill help with both copy and design?
- Skills are organized by sub-topic, so copy and design are separate. You can pick a skill for the words in the box or for how it renders in a hostile inbox.
- Why is deliverability a separate sub-topic?
- Deliverability determines whether your email arrives at all. It is distinct from copy, design, or measurement.
How to install an Agent Skill
Start with the first skill on this page. Claude Code reads a SKILL.md once it is in the skills directory:
- Claude Code — copy the SKILL.md for emails into ~/.claude/skills/emails/ for yourself, or .claude/skills/emails/ to share it with a project.
- From the registry — run npx skills add coreyhaines31/marketingskills@emails.
- Or download emails from its source and place that SKILL.md in the directory above.
How to choose Check the source and the skill’s own instructions before you install. Official and Notable describe where a skill comes from.