deepline-ads-audiences

The saved excerpt is a snapshot from when this skill was listed. The external source remains the complete and most current version.

---
name: deepline-ads-audiences
description: "Use this skill when building, enriching, auditing, or uploading B2B paid ads audiences to Google Customer Match, Meta/Facebook Custom Audiences, or LinkedIn Matched Audiences. Triggers on phrases like '/deepline-ads-audience', '/deepline-ads-audiences', 'upload this audience', 'create custom audiences', 'personal email hashes', 'increase Facebook match rate', 'Google ads audience', 'Meta audience', 'FB audience', or any workflow that turns CRM/customer/contact data into paid ads upload lists. Skip for outbound prospecting sequences, cold email, or pure campaign copywriting."
---

# Deepline Ads Audiences

## Quick Start

```bash
npm install -g deepline
# Fallback for secure sandboxes: mkdir -p "$HOME/.local" && npm config set prefix "$HOME/.local" && export PATH="$HOME/.local/bin:$PATH" && npm install -g deepline --registry https://code.deepline.com/api/v2/npm/
deepline auth register --wait auto
deepline auth wait --timeout 120 # completes Cowork/browser approval; no-op if already connected
deepline auth status
deepline -h
```

## CLI resolution

Run `deepline` when it is available. If the shell reports that command is missing, use `<workspace-root>/.deepline/runtime/bin/deepline` (or the npm-created `.cmd` shim on Windows). If neither exists, follow `https://code.deepline.com/INSTALL.md` to set up Deepline.

Build high-quality ABM paid ads audiences from first-party customer or prospect lists. This skill is for paid ads audience upload and evaluation, not outbound.

Names in this skill are starting hints. Run `deepline tools search audience --json` and `deepline tools describe <tool_id> --json` before executing because tool names and payload shapes can change. Tool search accepts an intent query or, for structured filtering, `--categories` and/or `--search_terms`; a filter-only search needs at least one of those flags. Use commas for multiple filter values, and put provider names in the query rather than using a `--prefix` flag.

## Before You Start

Use the full recipe when the user asks to enrich and upload audiences to Facebook/Meta and Google:

→ Read `recipes/enrich-and-upload-facebook-google.md`.

Use the max-coverage recipe when the user asks for "max coverage", "maximum match rate", "keep increasing coverage", "get to 75% coverage", or asks to exhaust LinkedIn/personal-email/hash options:

→ Read `recipes/max-coverage-audience.md`.

This skill is not for cold outbound, sequencing, or copywriting. Personal emails here are used to improve paid ads matching, not to contact people directly.

## Decision Matrix

| User says                                                                | Do this                                                            | Read                                                      |
| ------------------------------------------------------------------------ | ------------------------------------------------------------------ | --------------------------------------------------------- |
| "max coverage", "highest match rate", "keep increasing coverage"         | Run the explicit max-coverage ladder with budget gates.            | `recipes/max-coverage-audience.md`                        |
| `/deepline-ads-audience`, "enrich and upload to FB/Google"               | Run the full paid ads audience recipe.                             | `recipes/enrich-and-upload-facebook-google.md`            |
| "sample ABM segment", "do the example workflow"                          | Follow the reusable high-priority ABM segment recipe.              | `recipes/sample-abm-segment-example.md`                   |
| "use ContactOut hashes", "hashed identifiers", "LinkedIn URLs to hashes" | Plan a bulk pass beside the ladder, not a waterfall step.          | `shared/contactout-hash-pool.md`                          |
| "what is a hash", "why is my match rate low", first-time user            | Explain the mechanic before quoting a plan.                        | `shared/a